- NameMelanie Blane
- CompanyWhite Rabbit Skincare
White Rabbit Skincare is a luxury, cruelty free skincare brand, made with some of the finest plant based ingredients that nature can offer. Our products stand out as 100% vegan and handmade, and the 10-product range includes Chocolate Orange Lipbalm and Orange and Avocado Serum.
What encouraged you to join Entrepreneurial Spark’s people accelerator programme?
I needed help to take my company – which was essentially a ‘hobby’ – to the next level, and the fact that there are so many resources, mentors and opportunities available to entrepreneurs for FREE, it was just too good a chance to pass up!
Since joining Entrepreneurial Spark how have you seen your business change?
White Rabbit Skincare has changed from a little sideline, in which I made my products in my flat kitchen and printed off labels from Microsoft Word, to a fully validated, respected company which went through an entire sleek rebrand and website launch.
As an entrepreneur how have you changed since joining Entrepreneurial Spark?
Massively! My confidence has grown (I now volunteer myself to pitch at every opportunity, rather than hiding in the back, for example!), I’m more open to change, and I’m definitely more focused and certain on what I want, and when – beforehand I was a tad scatty!
If you could give budding entrepreneurs three tips what would they be?
Push yourself out your comfort zone. ‘Get comfortable with being uncomfortable’ as the Entrepreneurial Spark saying goes!
Never be afraid of setting huge and ‘unrealistic’ goals. Think stratospheric! Thoughts become things.
Take every opportunity that comes your way. Making big choices is scary, but regret is even scarier!
Looking to the year ahead what are you hoping to achieve?
We are currently applying for the official Vegan and Leaping Bunny (BUAV) logos for our products, and hope to be stocked in major UK retailers, as well as selling online. We would also like to increase our international reach, and have the White Rabbit Skincare brand known globally.
What’s the best piece of advice you’ve received from your mentor?
Very simply, to have belief; both in myself and my business. Because if I don’t, how can I expect others to?! My Enabler Frank has been a real backbone and sounding board to me – I don’t know what I’d do without him!